Brazil has all the characteristics needed to become a very interesting market for Chilean salmon. It is geographically near Chile, it has a large colony of Japanese immigrants, who are big consumers, and Brazilians are increasingly accepting this product.

Thus, with the support of ProChile, the local salmon industry is betting strongly on increasing its share of that market. It has launched a campaign with promising short and especially medium-term results.

AquaVision 2012 Nº 157

Artículo central
AquaVision 2012
Alimentando el futuro
• • • • • • •

Actualidad
En Islandia
Salmonicultura libre de patógenos
• • • • • • •

Mercado
Proyecto de marca sectorial
El “Salmón de Chile” sale a la conquista de Brasil
• • • • • • •

Producción
Escasez de semillas
Mitilicultura en peligro
• • • • • • •

Diversificación
Fundación Chile
Con las fichas puestas en la palometa
• • • • • • •

Entrevista
Jan Stengel, presidente de la Asipes
“Está en juego el destino de la pesca chilena”
• • • • • • •

Summary
In Iceland
Pathogen-free salmon farming
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Summary
Sectorial brand project
“Salmon from Chile” goes out to conquer Brazil
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Summary
Scarcity of seeds
Mussel farming in danger
• • • • • • •

Summary
Fundación Chile
Bets on Parona signata
• • • • • • •

Summary
Jan Stengel, president of Asipes
“The destiny of Chilean fishing is at stake”
• • • • • • •

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